Vancouver, BC, September 7, 2005 - AlphaTrade (OTCBB: APTD), a company that offers financial data via numerous Internet-enabled devices to the millions of people who "follow the market" on a daily basis, announced today that it has retained BZCOM Communications, an integrated communications firm based in Sherman Oaks, California, to help increase awareness of the company's products and services. The announcement was made by Penny Perfect, CEO of AlphaTrade.

Launched in 1999, AlphaTrade is a leader in providing unparalleled financial investment data to the millions of people who "follow the market" and conveniently disseminates this information through numerous Web-enabled devices, such as computers, Web TVs, and PocketSurfers.

"BZCOM's professionals have a great deal of experience with publicly-traded companies, and we are confident that they can assist us in communicating our message to the audiences we are trying to reach. An effective communications program is part of our management strategy to keep our customers, partners, and shareholders informed about the company's progress," stated Ms. Perfect.

"We are all very excited about the opportunity to work with the AlphaTrade team," stated BZCOM Executive Vice President, Mike Garfinkel. "AlphaTrade is a perfect match with BZCOM's expertise in the financial communications sector and our full service capabilities in public relations, online marketing, investor relations, and advertising."

About AlphaTrade "Follow the Market" ... Your Way

Launched in 1999, AlphaTrade is the only company that offers financial data that is both modular and multi-lingual to the millions of people who "follow the market" on a daily basis. AlphaTrade data can be conveniently accessed through a multitude of Internet-enabled devices, including computers, Web TVs, and PocketSurfers. The company's flagship product, E-Gate, offers unparalleled, reliable, and accurate real-time investment information, coupled with advanced trading analysis tools. For more information, please visit our website at www.AlphaTrade.com, contact Investor Relations IR@AlphaTrade.com, or Public Relations at PR@AlphaTrade.com.

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Forward-looking statements: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may differ materially based on a number of factors, including, but not limited to, uncertainties in product demand, risks related to doing business in China, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products, and other risk factors detailed in the company's most recent annual report and other filings with the Securities and Exchange Commission.