Vancouver, BC, October 4, 2005 - AlphaTrade.com ("AlphaTrade") (OTC BB: APTD), a global leader of real time financial data and analytical applications for professional, institutional and individual investors, announced today that revenue from advertising has exceeded initial projections. As the year is progressing, the number of advertisers is escalating rapidly. For the quarter ending March 30, 2005, the advertising revenue was $600; for the quarter ending June 30, 2005, advertising revenue was $44,100 and for the quarter ending September 30, 2005, the advertising revenue was $125,000.

"AlphaTrade's flagship product, E-Gate, has attracted a demographic highly favored by our advertisers," states Penny Perfect, AlphaTrade's CEO. "Advertising with AlphaTrade is a cost-effective and very successful method of gaining direct exposure for a company's target market. Many of our advertisers have had such positive results, they have no hesitation in continuing to advertise with AlphaTrade," continues Ms. Perfect.

AlphaTrade attributes its success to a number of factors. Of primary significance is the dramatic increase in Web traffic due to AlphaTrade's launching of new products and features. The Company's E-Trax product, which provides financial tools for websites, and its product Jupiter, which provides stock information on wireless devices, have added significantly to AlphaTrade's subscriber base and broadened the viewing audience for advertisers. Further value for advertisers is realized through AlphaTrade's expansion in international business where multi-lingual product offerings are a unique feature.

Stuart Turk, President, CEO and Chairman of On The Go Technologies Group (OTC: OGHC), says, "On The Go's relationship with AlphaTrade has been a successful twofold experience: our company online advertising efforts with them have never failed to yield what we feel is an above average response and we're faithful users of their financial data product. They've been a great industry ally in all respects and I'm proud to recommend their services and patronage to anyone. On behalf of everyone at On The Go Technologies Group that has had the pleasure of working with AlphaTrade in any capacity, I'm happy to say that we look forward to a continued prosperous relationship, and know that our advertising efforts are much better utilized with them in our corner."

AlphaTrade's decision to diversify their revenue streams speaks to the uniqueness of the business model for Internet companies. Ms. Perfect says, "There are no additional expenses for the advertising revenue, which only serves to magnify the profit margins as the revenue increases. In fact, it is the mandate for AlphaTrade to maximize the potential revenue in as many diverse ways as possible. For instance, the same datafeed is used for E-Gate, E-Trax and Jupiter products. There are no additional expenses incurred to generate new revenue streams."

AlphaTrade's business model provides infinite scalability without cost. Ms. Perfect went on to say, "Virtual ads, as we already know, bring Internet companies such as Google (GOOG) and Yahoo (YHOO) huge revenues and profit. With AlphaTrade, instead of millions of viewers with undefined demographics and very limited viewing time, our demographics are extremely well defined and our viewing times are measured in days not seconds."

About AlphaTrade "Follow the Market" ... Your Way

Launched in 1999, AlphaTrade is the only company that offers financial data that is both modular and multi-lingual to the millions of people who "follow the market" on a daily basis. AlphaTrade data can be conveniently accessed through a number of Internet-enabled systems, including computers, Web TVs, and wireless hand-held devices. The company's flagship product, E-Gate, offers unparalleled, reliable, and accurate real-time investment information, coupled with advanced trading analysis tools. For more information, please visit our website at www.AlphaTrade.com, contact Investor Relations IR@AlphaTrade.com, or Public Relations at PR@AlphaTrade.com.

For further information:

Forward-looking statements: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may differ materially based on a number of factors, including, but not limited to, uncertainties in product demand, risks related to doing business in China, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products, and other risk factors detailed in the company's most recent annual report and other filings with the Securities and Exchange Commission.