Arena Media Networks Partners with AlphaTrade

April 17, 2007 - NEW YORK - Arena Media Networks (AMN), the leading digital media network for advertising in sports and entertainment venues, and AlphaTrade (OTCBB: APTD), an innovator for financial information and digital media promotions, are announcing a new partnership agreement. The partnership extends AlphaTrade's presence into 20 MLB stadiums across the country including Yankee Stadium, Dodger Stadium, Wrigley Field and more. AlphaTrade will receive significant exposure for all of its promotions, advertising and branding on hundreds of AMN's displays reaching over 50 million baseball fans at over 1,600 games throughout the season.

"Joining forces with Arena Media Networks solidifies AlphaTrade's ability to deliver a huge national audience to its advertising clients. AMN and AlphaTrade together are on the cusp of a new trend -- turning advertising into entertainment. For the fan, the advertising and promotions are interactive so it engages the fan. For the advertiser, brand recall is enhanced. By engaging the fan at the sporting event, all parties win -- fan participation and enjoyment goes up, the advertising is more effective and the sporting venue becomes a more exciting event overall. Major league baseball is a highly attractive demographic that we can now deliver to our clients thereby making it easy to monetize a return," states Penny Perfect, Chairman and CEO of AlphaTrade.

"We are extremely excited to partner with AlphaTrade to our state-of-the-art digital media network. Just like we have transformed the static advertising experience into a multi-media experience, AlphaTrade is utilizing a combination of digital promotions and interactive experiences to maximize fan enhancement and brand recall," said Tom Kiernan, co-CEO of Arena Media Networks.

About Arena Media Networks

Arena Media Networks (AMN) is a national sports and entertainment media company that provides a unique combination of live sports programming and advertising with strategically placed, large, high-definition flat panel television screens in arenas and stadiums throughout the United States. To date, AMN's national network is in more than 30 stadiums and arenas nationwide reaching more than 75 million sports fans and music enthusiasts.

AMN has its video display screens in large metropolitan areas such as: New York City, Los Angeles, Chicago, Dallas, Boston, Miami, Washington, DC, and San Francisco that host NBA, MLB, NFL, NHL, WNBA, and NCAA sporting events. More than 75 different companies are advertising on the network including: Mercedes, GEICO, Yahoo, U.S. Army, Nokia, Warner Records, Suzuki, Spalding, and MasterCard. Arena Media Networks is headquartered in New York City. For more information visit: www.arena-media.com.

About AlphaTrade

AlphaTrade's innovative advertising program connects people and industries in a unique way to provide measurable results. Companies seeking to expand their brand and gain exposure will appreciate the dynamics of an all-encompassing marketing plan that utilizes a variety of digital media tools in combination with a strong financial product to accomplish the task. AlphaTrade today is a top web property that has partnered with some strong sports teams to further its brand and the exposure for their clients. These include: the New York Mets www.mets.com, Tampa Bay Devil Rays www.devilrays.com, Kenny Bernstein Drag Racing Team www.kennybernstein.com, Professional Bull Riders www.pbrnow.com, Huntin' the World Southern Style www.huntintheworld.com, and the American Drag Racing League www.adrl.com. Visit www.alphatrade.com to find out more.

Forward-looking statements: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may differ materially based on a number of factors, including, but not limited to, uncertainties in product demand, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.