AlphaTrade Announces Shareholder Update

Vancouver, BC - Aug 8, 2007 - AlphaTrade.com (OTC BB: APTD) is a digital media and marketing company specializing in creating networking opportunities to build your brand, sell more products, increase your web traffic and gain more attention for your company.

To Our Shareholders:

This letter serves to update our shareholders concerning the operations of AlphaTrade and its ongoing marketing plans and efforts.

The last few months have seen a number of positive and outstanding developments for AlphaTrade. In keeping with our new policy of constant communication, with both current and future shareholders, we will endeavor to summarize these developments on a more frequent basis. In our opinion AlphaTrade is well on its way to assuming a prominent position in powerful sports and marketing venues.  We hope that investors and shareholders will thoroughly review these developments and share these sentiments as positively as we do. Please review as follows:

We just completed a 10% stock dividend to our shareholders of record on July 27, 2007. 

Our core product, E-Gate is undergoing a major overhaul to incorporate state-of-the-art technologies.

We are in the process of augmenting our staff with very senior people in three key areas: technical development, mobile messaging and digital advertising. The demand for AlphaTrade's marketing products and technical expertise is burgeoning and we need to build our teams to accommodate the increased business.

Our associations and partnerships with various sports properties are leading to increased business opportunities that provide for rapid and sustained growth. As expected our web traffic has soared, our advertising revenue is fabulous and the interest in AlphaTrade's mobile messaging promotions is incredible. For Q3, 2007, our revenue from digital advertising will surpass our revenue from our stock quote service. Management believes wholeheartedly that our digital advertising revenue for 2007 will easily eclipse our entire 2006 revenue for all products. Our first premium text promotion began in January, 2007 at Madison Square Gardens with the Professional Bull Riders, Inc. (PBR) taking on New York City. This event was AlphaTrade's first live text message promotion. The results were nothing short of stellar - I think the management at both the PBR and AlphaTrade were overwhelmingly surprised and pleased with the enthusiastic response of the audience. 

Since that time, AlphaTrade has done text promotions in every PBR event held in the U.S. from Charlotte, Anaheim, St. Louis, Dallas, New Orleans, Tacoma, Albuquerque, and more - so far a total of 22 events with the biggest yet to come. The inaugural U.S. AlphaTrade National Championship for the PBR will be held on October 13 th and 14th in Columbus, Ohio. Leading up to that event, there will be some unique and very exciting premium text contests which will be promoted in a variety of methods including television coverage.

It is an inspiration to all of us at AlphaTrade to see how quickly our mobile messaging department is growing. We have had an amazing array of promotions since January including a Nascar race in Phoenix, New York Mets at Shea Stadium, Tampa Bay Devil Rays at Tropicana Field, ADRL around the country, and with the Kenny Bernstein drag racing team. Some of the promotions have been exceptionally successful and others need some work to reach their full potential. Overall we are very pleased with the growth of this sector of our business and anticipate the fall promotions to grow significantly, both in number and in the amount of revenue generated from each promotion. We anticipate the revenue from our mobile messaging promotions to grow exponentially each month. Combined with our sports partnerships and the high caliber of our advertising clients we have an ever-growing, built-in consumer base to draw on for new text promotions.

Our motto at AlphaTrade has always been – never give up. When we recognized the growth in our financial products was slowing, we searched for new and innovative ways to grow our revenue. We added digital advertising and then we entered into partnerships with some of the greatest sports properties in the world. AlphaTrade, in a few short months, has gone from relative obscurity to quickly becoming a well known property within the sporting environment. At our first ever sponsor party, held in Vancouver Canada ; we had attendees from almost every major national sport in the US and some members of the strongest media companies. You can see photos of this event on our website. This is a tell tale sign that AlphaTrade might just be the best kept secret in the world.

From a business perspective we are clearly headed for a record year of revenue growth. This has been a time consuming period for AlphaTrade and our staff have been devoted to the activation of our new partnerships and associations. Although our revenue to date in 2007 has shown steady growth, it is expected the remainder of 2007 will show tremendous growth. By that we mean our revenue will easily double over our 2006 figures.

I wish to express my deepest gratitude to all our present shareholders for their unwavering support of AlphaTrade and its endeavors. I am sure there were moments in the turmoil of the past that prompted many shareholders to seek another investment. For those who stayed committed to AlphaTrade, and for those just joining our team, we are anticipating an unbelievably exciting time as we head towards the remaining few months of 2007.

We have some of the best employees working hard to make AlphaTrade a huge success. Our marketing targets are clearly defined and totally focused on revenue expansion. We have diversified and proven our multiple revenue streams are viable. We are excited about the past seven months but we are eagerly anticipating the next five months and the many years beyond.

In closing I wish to comment on teamwork. Working with sports teams has regenerated our whole company - they have reminded us that it takes a dedicated team of passionate and committed individuals, including shareholders, to pilot big ideas through to fruition. It also takes a lot of patience and foresight.

We thank you for being part of the AlphaTeam.

About AlphaTrade.com:

AlphaTrade.com is a recognized digital media and marketing company specializing in creating networking opportunities to build your brand, sell more products, increase your web traffic and gain more attention for your company. AlphaTrade has developed an innovative advertising program which connects people and industries in a unique way to provide measurable results. Companies seeking to expand their brand and gain exposure will appreciate the dynamics of an all-encompassing marketing plan that utilizes a variety of digital media tools in combination with a strong financial product to accomplish the task. AlphaTrade is a top web property that has partnered with strong sports teams to further its brand and the exposure for its clients. These include: the New York Mets www.mets.com, Tampa Bay Devil Rays www.devilrays.com, Kenny Bernstein Drag Racing Team www.kennybernstein.com, Professional Bull Riders www.pbrnow.com, Huntin' the World Southern Style www.huntintheworld.com, and the American Drag Racing League www.adrl.com. Visit www.alphatrade.com to find out more.

For further information on AlphaTrade please visit www.alphatrade.com. You may register to receive AlphaTrade's future press releases and to be added to the company's distribution list by contacting Kerry Johnston, kerry@alphatrade.com.

The above news release contains forward-looking statements. These statements are based on assumptions that management believes are reasonable based on currently available information, and include statements regarding the intent, belief or current expectations of the Company and its management. Prospective investors are cautioned that any such forward-looking statements are not guarantees of future performances, and are subject to a wide range of business risks, external factors and uncertainties. Actual results may differ materially from those indicated by such forward-looking statements. The Company assumes no obligation to update the information contained in this press release, whether as a result of new information, future events, or otherwise.

Company Contact:

AlphaTrade.com
Penny Perfect, CEO
800-681-7503
penny@alphatrade.com

Forward-looking statements: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may differ materially based on a number of factors, including, but not limited to, uncertainties in product demand, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.