AlphaTrade Shareholder Update

Dec 18, 2007 - VANCOUVER, British Columbia - AlphaTrade (OTCBB: APTD):

To AlphaTrade Shareholders,

With 2007 coming to a close, I wanted to take a few moments to express my appreciation for your past and current support for AlphaTrade as we continue in our mission to build AlphaTrade into a profitable and exciting digital media company. It has definitely been a pivotal year for all of us at AlphaTrade, and we are thrilled to see our groundbreaking strategies result in numerous important business achievements. We believe our Company's foundation has been strengthened and we are anticipating huge developments in 2008.

Here are a few of the milestone events that have marked the success of AlphaTrade's business and creative initiatives during 2007.

  • In Q3, we were proud to report substantial revenue growth, with our operations generating revenues of $4 million for the first nine months of 2007, a 35% increase over the same period last year. In Q3 of 2007, we achieved the largest percentage increase from our digital advertising programs.
  • Our database has grown immensely and we have strong audience participation for our mobile message campaigns, a notable achievement for AlphaTrade's first venture into the young adult demographic marketplace. At the same time, our financial product is experiencing stable growth and there is renewed interest for all of our financial web products.
  • We expanded our sales and marketing efforts so we could capitalize on our burgeoning brand awareness that developed as a result of our sports partnerships. Our first US office is now open in Dallas, TX.
  • To address technology transformations in the entertainment industry, we formed an alliance with Fortress Features. The intent is to garner endorsements within the entertainment industry and to accelerate potential revenues in the rapidly evolving market for ad funded distribution of entertainment content both online and wireless.
  • AlphaTrade spent 2007 building the equity in our brand and the exposure we have garnered this year has been no less than phenomenal.
  • Our advertising is innovative and far-reaching - from websites to stadiums to mobile phones - there is nothing like it anywhere. Our ads are seen throughout our own website by its growing roster of web traffic, they are seen on large scale stock tickers inside and outside prominent buildings and stadiums. Our ad campaigns put the ads and sponsorship messages directly into fast paced mobile messaging campaigns and will soon be integrated into our new entertainment programs.
  • We have established associations with some great brands, which is giving us the opportunity to expand our growth at an accelerated pace.

We believe our work to create and distribute high quality, professional advertising content has positioned us for continued growth in the months and years ahead. A close analysis of AlphaTrade shows a company that, in our opinion, is significantly undervalued today. Between the value of our rapidly growing revenue and our fast track growth potential, we believe our anticipated operations for 2008 could increase shareholder value substantially.

AlphaTrade's business plan has already stood the test of the marketplace. With your ongoing support and our innovative marketing approach, we are counting on the coming year to be our most exciting year EVER.

From CEO and all the Staff at AlphaTrade
Merry Christmas and Happy New Year!


About AlphaTrade: AlphaTrade is a recognized financial services and digital media marketing company specializing in creating networking opportunities to build your brand, sell more products, increase your web traffic and gain more attention for your company. AlphaTrade has developed a unique and innovative approach to advertising that connects people and industries in a unique way which results in measurable success. Companies seeking to expand their brand and gain exposure will appreciate the dynamics of an all-encompassing marketing plan that utilizes a variety of digital media tools in combination with a strong financial product to accomplish the marketing task. AlphaTrade is a top web property that has utilized partnerships to encourage rapid growth: Fortress Features (www.fortressfeatures.com), the New York Mets (www.mets.com), Tampa Bay Rays (www.devilrays.com), Dallas Mavericks (www.mavs.com), Kenny Bernstein (www.kennybernstein.com), the Professional Bull Riders (www.pbrnow.com), the ADRL (www.adrl.us) and more. Visit www.alphatrade.com and find out more. Make The Move.

Contacts:

Advertising Sales
Mike Jackson
Mgr. Business Dev.
604-986-9866
mikej@alphatrade.com
Investor Packages
Redwood Consultants, LLC
Jens Dalsgaard
415-884-0348
InvestorInfo@RedwoodConsultants.com

Forward-looking statements: Except for the historical information, the matters discussed in this news release may contain forward-looking statements, including, but not limited to, factors relating to future sales. These forward-looking statements may involve a number of risks and uncertainties. Actual results may differ materially based on a number of factors, including, but not limited to, uncertainties in product demand, the impact of competitive products and pricing, changing economic conditions around the world, release and sales of new products, and other risk factors detailed in the Company's most recent annual report and other filings with the Securities and Exchange Commission.